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Monday, January 6, 2014

Nike Case Study

Nike Case Study By: Mitzi Racine Nike is a globally recognised spot name not only for their high theatrical role athletic shoes but withal for accessories and apparel. Nike carry logotype the go is a logo that is the attention grabber for the company. The Nike Company has also associated themselves with celebrated endorsers such as Michael Jordan and Tiger Woods. The Nike Company started bring out of Beaverton, surgery in the 1970s to just capture teenagers who cute to be trend setters. First year sales total less(prenominal) than $8,000.00. As Nike went public in 1980 and traded on the New York move Exchange, it is now a billion dollar company. The Nike Mission line is To bring inspiration and innovation to every jockstrap in the puzzle outs. If you have a body than you are an athletic supporter. Company Information (http://www.nike.com/nikebiz/nikebiz.jhtml?page=3&item=facts) With the widely distributed securities industry in its back pocket, Nike empl oyees approximately 650,000 globally (Hill, p. 154) by means of and through with(predicate) contracted factories valet de chambrewide. Most of the factories that Nike wonts to provide manufacturing of the brand are situated in Asia but are not limited to its former(a) subsidiaries which are located in 27 separate diverse countries. Profiles and successes of the Nike Corporation have affected thousands of workers globally.
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In somewhat countries work is in harsh conditions and pay is very little. Nike is bearingated to design and market the products but the manufactures are contracted and scattered end-to-e nd the world are responsible for the manufac! turing of the product. Most of the manufacturing is done through subcontracts. The use of subcontracting is used so that the company itself is never in truth at risk, the risk lies really with whoever subcontracts with them. Because companies are located in variant countries money, employs and labor practices do not fall on the Nike Company. Not all countries have the unions or even a set minimum operate. The Indonesian government for example, minimum wage there doesnt...If you want to get a full essay, conduct it on our website: OrderCustomPaper.com

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